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In a bid to generate buzz for its latest Pixel smartphones, Google enlisted popular YouTube personalities to energize its “Made by Google” presentation. The innovative After Party succeeded in revitalizing the event by featuring an array of well-known digital creators.
The lineup boasted figures like Amelia Dimoldenberg, known for her engaging series “Chicken Shop Date,” along with drag legends Trixie Mattel and Monét X Change. Also featured were Hot Ones’ Sean Evans and celebrated engineer Mark Rober, all present to promote the newest features of Google’s latest devices.
Sam Soar chased her love for literature and became an influencer.
Keke Palmer served as the energetic host for this distinctive gathering. She made a stylish entrance on stage during the keynote, sporting a chic two-piece Balmain ensemble that coordinated beautifully with the new Peony-hued Pixel 9 and invited viewers to tune into the After Show.
The first segment of the After Show brought forth a twist on Evans’ widely-acclaimed Hot Ones format, replacing celebrity guests with Google Senior Vice President Rick Osterloh in the hot seat. This was followed by an engaging interview where Dimoldenberg conversed with Miami Heat’s Jimmy Butler, who had earlier appeared during the keynote presentation to showcase Pixel’s innovative Add Me feature while wearing a vibrant Noogler hat traditionally given to newcomers at Google.
Next up were Mattel and X Change as they explored the Add Me feature over cocktails in their unique style. Following that segment was another interview hosted by Dimoldenberg featuring tech influencer Taylor Lloyd. In what seemed like an homage to Buzzfeed’s beloved “Celebs Play With Puppies” series, Google Product Manager Kenny Sulaimon engaged in playful antics with some adorable puppies without any credit being noted for inspiration.
The excitement continued with Jimmy Butler alongside Google Marketing VP Daryl Butler (who shares no familial ties) joining Complex’s Joe La Puma on his acclaimed YouTube series “Sneaker Shopping.” Returning once more was Dimoldenberg interviewing science communicator Mark Rober before actor-influencer Joe Ando from “can I make you a dress” fame styled Palmer in an eye-catching canary-yellow dress for this lively soirée. The curtain fell on this dynamic event featuring a musical finale by The Beaches.
This hour-long spectacle unfolded rapidly over just 30 minutes—a meticulously planned corporate showpiece displaying not only Google’s innovative smartphone offerings but also highlighting contemporary influencers representing YouTube’s top productions today.
Throughout these proceedings, Keke Palmer exhibited exceptional hosting skills while donning yet another fashionable outfit—this time matching her attire to Pixel 9’s alluring Wintergreen shade—and ensured viewers were reminded multiple times: “This event is sponsored by Google and all participants have received compensation for their endorsements.”
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